Sunday, October 09, 2005

Nokia software store Preminet

Nokia started a retail store that sells software. It is called Preminet. The big idea here is that consumers would have easier access to third party software. This would increase the customer satisfaction and user efficiency, therefore leading into increased software sales for the whole industry. If Nokia can educate all their customers about the limitless online software supply, they are holding a key to riches. This complements Nokia user interface in unprecedented way. Not happy with your mobile phone? Just load a bunch of software and increase your opportunities.

So what is there for mobile operators? Shop would have storefront image of the operator that is offering the subscription service. Every operator could organize the store in a way they wanted and there would not be the need to organize services with multiple third party suppliers, hence no need to check interoperability. Read the details at All About Symbian site.


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