Monday, September 19, 2005

Nokia flexing muscles

Long article that also goes bit deeper into Nokia's present business model. Boasting to be the world’s largest consumer electronics company with their 200 million mobile phones sold last year, Nokia is making quite a stand. Nokia’s brand ranking has emerged as the sixth biggest in the world. That is not an empty feature, as they manage to combine high visibility consumer brand with high technology brand. I would say that Nokia’s present offering is two in one, and that makes Nokia almost an irresistible temptation for your average consumer.


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